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Welcome to my As level Portfolio. Here you will find research and planning, construction evidence and evaluation for my foundation portfolio.

Thursday, 2 February 2012

Research into a potential target audience - secondary




 Paranormal Activity 3 is a horror movie released on the 21st October 2011. It was directed by Henry Joost and Ariel Schulman. It was a high budget film and was very popular. By the poll showed in the picture the people that viewed the film where 53 % men and  47% female. This is pretty even as its rarely 50% each sex. This shows that the film was aimed at both sexes and not catered to just one. The film was rated a 15 so therefore no one under the age of 15 viewed the film. The majority of viewers where 15-24 with 79% which is almost 4/5 of the viewers. The rest of the viewers where 25-34 with 12% so this was the second most popular age range, also 35-44 with 3% and 45+ with 6%. I think the film attracted younger viewers more than others as teenagers and young adults are normally attracted to horrors. 


 The woman in black is a horror/drama released recently on the 10th feb 2012. Directed by James Watkins and the distributor is Momentum Pictures. This film is also a high budget film. Its about A young lawyer travels to a remote village where he discovers the vengeful ghost of a scorned woman is terrorizing the locals. the rating of the film is a 15 so no one under the age of 15 was able to watch the film. The most popular viewers where men. Men got 60% and woman 40%, in my opinion I think that this is because men normally enjoy horrors and violent a lot more than woman do. The age range of people that watched the film where a wide range. The two most popular age ranger where 15-24 and 25-34 both with 29% of the viewings. 35-44 got 15 % of the viewing and 45 + for 27%. Therefore the age of the people that viewed the film where wide range and there was not a spacific target audience.

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